Stay Informed, Your website is your virtual front door
Just like you wouldn’t ignore a customer walking through the door, your website analytics should also become a priority. Without measurement, you cannot define success.
Understand how all your digital marketing as a whole is promoting business, converting to business, and how website traffic and goals compare month-over-month and year-over-year.
• Google Website Analytics Set-Up
• Google Search Console Set-Up
• Google Analytics & Google Search Console management & Monthly Review Report & Call
• Google My Business Account Set-Up (1 location or multiple locations)
• Google My Business optimization
• Google My Business reviews & team training for reviews response
• Google My Business team training
Website Content & Optimization
Search engine sites such as Google have algorithms for how your website measures up against your competitors to determine what websites show on the top page, and more importantly the top 3 organic listing spots. Content, page speed, responsive websites are a few of the factors that need to be optimized to receive organic (non-paid, free) traffic when your customers search for you.
• Search engine optimized (SEO) keyword-rich landing pages
• Website Blog & Vlog (video blogs with content transcript)